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This is a really nice mineral powder; you can wear it lightly or build it up to the coverage you like. I can use it with or without primer; primer does help to minimize pores though. If you are fair like me go with Fair 01; Fair 05 is too dark so I use it as a contouring bronzer. All in all a great product. I think it is silkier and less chalky than other more expensive and popular mineral powders. I do have very oily skin and after a few hours I have an oily finish but I have never found a product that could eliminate it completely. This is not drying at all. I use a kabuki brush with this and it works great; the packaging helps me avoid using too much and from spilling it (it is in a sifter type package).

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I have tried a few pressed powders lately that I did not like at all. Now after trying this loose powder I feel like I have finally found my match.

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I love it, I always use Bare Minerals and I decided to buy this for daily use and save my bareminerals for when I go out but I tell you Im very happy with how it goes on I'll buy this again for sure

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I love all things Ulta. I am a mature women of 53 years old. My skin appears to have less lines.

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Easy to apply with a full round brush in a circular motion. Size of the container makes in easy to carry for touch ups during a long work day. THe light weight of powder does not give your skin a older appearance. Many ladies my age still go for the thick foundations to hid imperfection or the normal aging process. I have Found this ages them and dates them to the 70's, 80's when that what was used. This product eliminates the need for heavy foundations and give the wearer a new and younger look. I am 57 years old and am often mistaken for some one 10 or 15 years younger. I own this partly to your wonderful product. Also, you have many shades to pick from. I use a Fair 03 in winter and able to go one shade darker in the summer as I get a slight tan. Blends well with my on skin tones and always makes the red disappear from my nose area. LOVE IT> Been using it for years after my sister told me about this product.

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Used the big brand name first and thought I would try Ulta. Awesome choice, quality equal and great choice of shades. I highly recommend anyone already using Mineral make-up or thinking about trying mineral make-up to give this a try. I am 57 and never wore foundation until 2 years ago because I hated the feel of it on my face. This is different, don't know its there, love it

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Great everyday product

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I normally use bare minerals 3 step product so I tried this and I Love it 1 step and you are done 1 product not 3 and it is easy to apply and blends well does not wipe off or leave streaks from sweat great product...

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I love the product and the price especially when they have promotions

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This is the best mineral foundation ive ever tried. I originally purchased it to use as a contouring shade, however it was lighter than i expected so I tried it as an all over foundation. Perfect color match, great coverage (i have acne and redness) and ive had fewer breakouts. So happy I bought the wrong color!

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I love Bare Minerals but just can't afford it. I was so glad to discover that Ulta has its own mineral makeup line. I love this produce especially when Ulta runs it buy one get one free special, that really makes it a bargain. One thing I do like about this produce more than Bare Minerals other than the price is that this product does not make my skin itch like Bare Minerals.

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I thought I couldnt use minerals I was wrong its great

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I love this foundation! I use a moisturizer and then this foundation. It covers great! Especially for the price! Definitely be prepared to refresh at lunch to get through the day. Super gentle on my acne prone skin...

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I have used this mineral foundation for a few years. I find it's just as good as any other and is more fairly priced. As a pro makeup artist, I keep several shades in my makeup kit. My clients/models/actors are always very pleased with the look of their skin when I use this mineral foundation .. which is ALL the time!

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I meant to order pressed powder, but I like this product.