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Easy to use and apply.

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I love this stuff! The first one I purchased was Lovesick and I wanted something a little lighter so I purchaser Cherish (perfection!) it goes on like butter and it doesn't have that sticky lipgloss feel. However, it does have to be reapplied but I would still recommend it.

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Initial shine, stains evenly, reapply to moisturize and add color

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I loved this product. I learned about it on youtube and fell in love with it. Plus I was able to use the coupons and Buy 2, get one free deals. Aside from all of the good deals this is a product that I recommend.

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The Kissable Balm Stains are super products. The stains go one easily and are super moisturizing with an initially glossy finish that fades to a matte stain. The minty smell is also nice while not being overpowering. The exterior tubes are NOT true to color so I suggest looking at online reviews and swatches before investing in one. So far, I own three - Precious (sheer nude), Sweetheart (bright pink) and Lovestruck (bright fuscia). While Sweetheart is initially a very sheer nude the stain does not last. With Sweetheart and Lovestruck, however, they last for hours. I've made it through dinner, drinks and a full night of sleep and still had stain on in the morning. They fade evenly and come off easily in the shower. I've heard several people say they even prefer these to Tarte's equivalnet (several times the price of these!). Honestly worth a shot. You'll fall in love.

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I have these in smitten and sweetheart and I absolutely love them! I am a very dry person and while these do dry my lips out a bit, it is the least drying stain I've ever used. The chubby crayon applicator makes it so easy to apply, it goes on evenly, and lasts all day! The only negative would be the scent. It smells like peppermint. I hate peppermint but luckily after its applied the smell goes away so I only suffer for a minute or two while applying. The beautiful color and long lasting wear definitely make up for the gross smell.

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I love these. I have several colors and they are so easy to carry with me or store at home. They can be drying but using Chapstick over it works just fine.

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If you like your lips to have sone color long after your lipstick wears off.... This is the stuff for you! Moisturizers like a Chapstick but stains like the previous lip stains without drying out your lips. Went back to Ulta and bought all the colors I love. This is a product I thought about stocking up on for fear it will be discontinued!

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It smells minty and twists up so no need for sharpening

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I bought the 'cherish devotion' color thinking it would be a light pink. Although it turned out to be a bright, almost fluorescent pink color, I have gotten so many compliments on it that it is now my new favorite shade. Never thought I would be able to wear this color as a redhead either :)

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This is a great product. It stays on all day. Very true to its color. I would definitely buy another color.

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I bought this in Smitten and its such a cute color. I may just buy some other shades as well depending on how long the color stays. I prefer the balm to the lipstain because it moisturizes instead of dries like stain does for me. The color is bold but not too crazy! Very easy to apply and you can choose how pigmented you'd like by applying it over a few times. I definitely think if you're skeptic, just try it, I bet you'll like it. Also, its not sticky, but its not smooth.. its pretty neutral in feeling, and it has a little gloss look to it.

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Love this product! Inexpensive, long-lasting, and very moisturizing.

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This is a very long-lasting lip balm/stain. In the past, I've used the lip stains that are basically shocking pink in color and that peel off--this stain is in pencil form, goes on smoothly, and lasts quite a long time. It also comes in attractive colors. It doesn't dry out my lips. I am very happy that I found this!

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I'm obsessed with this! I saw it on many you tube beauty blogs and I highly recommend it! I use it as my go to for work everyday ! I can't wait to go and get more Colors for the summer!!