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Great for those who don't keep a sharpener

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I like it so far, the only thing is it smudge a little. Other than that,it's a great product.

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It was soo easy to apply and it looked great, but it smudged easily out of my eye and ran and came out throughout the day. But still, a great product!

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I love the formula. It feels like gel, so it won't hurt your eyelids when you're drawing a complete line. But it smudges, unlike what it claims.

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I use the black color on my waterline almost everyday and i love it! It has replaced my revlon color stay liner because it is much easier to apply and stays better. It is so creamy and has a very nice dark color. It does smudge a little bit throughout the day, but works better that almost any other liner i have used. It's not a dupe for Urban Decay's 24/7 liners, but it is definitely a good substitute and for much less money! Overall an amazing liner especially for the price.

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Great product; can be used to make a variety of eyeliner styles, from subtle to bold. Not so good on your inner eye though. It won't 'stick' to skin surface and ends up looking washed out and more dark gray. Can be clumpy if you don't take enough time to make sure it's all spread out evenly.

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This is a good eyeliner to use for most of your eyeliner needs, it's works if your in a hurry or if you'd like to take your time and achieve something dramatic.

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Really goes on smooth and it works great as a thick or thin line. It ran a little under the bottom eye and I wonder if was due to the fact that I did not apply mascara until about 15 minutes later.

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Nice shade for olive skin :) neutral color, can be daytime and evening

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It works just fine. I have never really found an eyeliner that blows my mind, but in general I prefer pencils and cannot tell the difference (other than in my wallet) between this stuff and the expensive stuff. I blend it with dark shadow-it does the job. I'm happy with it.

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I used to use Cover Girl eyeliner, and now I've switched to Maybelline because the color is so much richer. It tends to clump and run a little throughout the day, but for the price, you honestly can't beat it. This is the brand I choose whenever I decide to wear eyeliner.

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This product really was a great buy. I wish the line were more stable (i.e. would hold better without smudging) after application, but I am all around extremely satisfied with Physicians Formula eye liners.

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This product works very well! It is such an easy eyeliner to apply and has good color. The only negative thing about it is that it smudges in the corners throughout the day.

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I love the bold look of this liner. people say I look like i have drawn my eyes becuase they stand out so much. But, give it about 40 minutes, its faded, little runny on the waterline, and in about 2 hours I look like a raccoon according to my sister. But still, I regularly go back to ulta to buy this product. Little freshening up once in a while should do the trick.

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I apply this to my top lash line and sometimes to the bottom too. It glides on really smoothly with rich color payoff, but I find that as the day goes on it fades and smudges here and there. I would not call this a 24/7 eyeliner pencil, as the only one I've tried that truly is 24/7 is the Stila Smudge Stick. It's not awful, but it's not worth [$].