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This brush is perfect for gel eyeliner. It doesn't shed, the bristles are super soft and makes application easy. It's very thin and lightweight, so you can easily carry it around.

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I love that the color stays on. I impulse bought one at front counter, and went back for another one in a different color. Good if you don't like glossy.

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Mascara was recommended to me by my permanent makeup lady. I have never regretted spending the extra money.

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I don't leave home without it.

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This shadow is fun to use. It's pearly, sparkly and will create a great look. It's not for a plain look. You will need a primer or a neutral "cream" shadow as a base. It sort of needs to stick to a base so it does not become flakey. I patted it on a little at a time with a small dense eye application brush, but I tapped the excess off first. I purchased the walnut and rust. I will purchase a few more. I think it can be used as a body glitter, but dust it on sparingly and build it up if needed. I don't think this is the edible knid of glitter though. LOL ;-)

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Have a lip that droops and this helps to conceal it.

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So quick and easy to put on when you want a fresh burst of happiness

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I got this mascara in the 12 pc gift set and I absolutely love it. It makes my lashes look amazing, it works 100x better than my UD brand mascara. It seems I can keep putting it on and putting it on and it just refuses to clump. I wore it camping and my mom apparently considered yelling at me for wearing falsies on a camping trip. She was shocked when I said I was just wearing mascara. <3

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For the longest time I could not find a mosterier that was light weight not too oil and smooth. This BB cream is all that and more. I apply a little to the area that get dry on my face and I don't have to worry about embarrassing dry skin the rest of the nice. FAVORITE PRODUCT YET.

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the color is awesome. it dries up on the lips after a few hours.

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I can use this everyday. With all the color choices I can wear makeup to match my outfit, or my mood. I love ulta products.

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I love the products I got,and will continue to shop here

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Pumpkin lip liner - perfect for when wearing corals or orange colored lip sticks.

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Love this fragrence - perfect for anytime of the day or evening. Not too strong and last all day

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Hydrating Under Eye Primer is wonderful! The Lid Primer is great and Face Primer keeps you makeup looking great all day.