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Lasts all day without fading, even after I walked around in the rain. It goes on well. I have the brown, but will be purchasing the black for a more intense look as well.

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After years of buying high-end and high-priced eyeliners, I have finally found one that goes on smoothly and lasts all day! AND at less than half the price of what I am used to paying. The best part is that the liquid does not dry out in the ergonomic container! I am sold.

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It is the first time I use this brand and I am very happy about this product. I start applying it from the outside of my eye and draw a line very close to my eyelashes . I just put i on my upper lashes because it gives me a younger look.

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I use product on a daily basis, from 7 AM to 11 PM, starts to face around 6 PM in the evening. Otherwise great find!

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I use this eyeliner on my top lids everyday. I don't wash my face everyday so when I sleep with it, I can either swipe it off easily with lotion on a cotton swab or if it's still mostly intact, just touch it up. It has the benefit of being waterproof AND easy to remove. No ripping your eyelids apart! And it WILL NOT smudge or melt, so it makes and keeps a clean line. It's also really easy to put on for those, like me, that are eyeliner drawing challenged. :)

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Urban Decay eye pencils are amazing! The colors are to die for - they have a color or two or three for every taste out there! They go on great, but do take a little effort to get off - remember, they are supposed to be 24 hour, so that's not really a bad thing. I have about 10 of the colors and the new spring/summer ones are gorgeous!

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This product lengthens eyelashes while giving the best quality that I have experienced among all types of other liquid liners. It has the best brush applicator and the product stays in place all day long until you wash it off. I have the "cat eye" look with the "whoop-de-doo" ending extending beyond my eyelid, so it needs to stay in place. No other eyeliner compares. I have told many people about this product and will continue to do so. I am glad I finally found the perfect eyeliner!

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I use this product everyday for a thick line with a cat eye flick at the end. I found with other liners when I did this look I would close my eyes and constantly get a line of the top of my eyelid - no matter how many times I wiped it away. With this product I NEVER get those awful lines!! I will continue to purchase this liner - I love it!!

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This is the best eyeliner for all day wear. It stays on and doesn't smudge. I can't wear liquid eye liner due to allergies, but this works like a charm.

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You need to buy this eyeliner! I have quite literally tried every eyeliner out there and they all fade or smudge. Not this one! This is worth every dollar!

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It went on easily and stayed all day, even through a hard workout with much sweating. Lost my blush but not the liner.

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I have always had a problem with eye makeup staying on. This liner is one that seems to last throughout the day. It goes on easily, blends well, and I don't have to worry about having it on my lid or below my eye during the day. I always find it amusing when I see a review that states eye makeup is difficult to remove. If it was easy to remove, wouldn't that mean it isn't likely to stay on all day? Yes, use an eye makeup remover before you wash your face, and it comes off in seconds. Tip: use a q-tip and put just a drop of eye makeup remover on it...you'll use less and get the same result!

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I work all night and it tags perfect!

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This stuff is great and reasonably priced!

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I love the color, goes great with red hair and green eyes, fair skin...a change from gray and dark brown!!